Marketing Director

About the role

The Marketing Director will define how HurryPay is positioned and understood across Saudi Arabia. This is a hands-on leadership role spanning strategy and execution: shaping the narrative, choosing priority audiences, building demand, equipping sales, and establishing a disciplined bilingual marketing operation around HurryPay's payment-terminal and point-of-sale portfolio.

What you will do

• Develop the Saudi go-to-market and marketing plan across merchant, financial-services, and enterprise audiences.
• Define HurryPay's positioning, messaging architecture, audience priorities, and bilingual brand standards.
• Lead integrated campaigns across content, digital, social, events, partnerships, and sales enablement.
• Build a practical demand-generation model with clear ownership from audience selection and campaign planning through to qualified opportunities.
• Partner with sales leadership on segment plans, account priorities, launches, and materials for complex opportunities.
• Work with product and operations to ensure every external claim is accurate and commercially relevant.
• Set meaningful marketing measures, review performance, and redirect resources based on evidence.
• Lead and develop marketing contributors and manage external agencies or specialist partners where needed.
• Maintain a strong understanding of Saudi merchant needs, market movements, and competitive positioning.

What you bring

• Substantial B2B marketing experience with ownership of strategy, execution, and measurable commercial outcomes.
• Strong positioning, brand, campaign, content, and demand-generation capability.
• Experience partnering directly with sales, product, and executive stakeholders.
• The ability to lead high-quality Arabic and English communication for the Saudi market.
• Sound judgement, operational discipline, and the willingness to work directly on priority deliverables.
• Experience leading people, agencies, budgets, and parallel programmes.

Experience that will help

• Leadership experience in fintech, payments, banking, retail technology, or B2B software and hardware.
• Experience marketing to both enterprise decision-makers and merchant audiences.
• Knowledge of the Saudi media, event, partner, and digital acquisition landscape.

Location

This is a full-time position based in Riyadh, Saudi Arabia.